Creating an app and making it successful is a hard process. Here is the best app marketing strategy to maximize your mobile app adoption and position you in just the right place for your targeted customer.
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We have a few varieties to promote any app. 1) Get simple installations (Cost : $0.1 per installation) ==> This type of campaign is used to increase installations count of your application on play store and you can show stability of your application to upcoming users. Also, it will help a bit to increase visibility on play store with a relevant keywords. But daily un-installation ration will also high if you are going to use this campaign. 2) Multi-days Installations (Cost : +$0.1 per day) ==> To ignore high daily un-installation ration, you use this feature. By using this feature, our users will keep your app as per your required time period and they will also open once at least in a day. This feature will help to get slightly stronger position than normal installation only. 3) Search And Install (Cost : $0.15 per installation) ==> This one is the best feature we are providing to promote your app. By this feature, our user will install your app by searching genuine on google play store with predefined related keywords. This will give drastic change in position on google play store search result with related keywords. One condition is, your app must have to be in first 20 position with your selected keyword. 4) Rate And Review with 1 Day Install (Cost : $0.40 per installation) ==> To improve average ratings and number of reviews on play store account, you can use this campaign. With fix price $0.4 per install, your app will keep installed for at-least a day in users devices and give 5 start rating with good reviews.